Saturday, July 18, 2009

BRONZclay Old Metal In New Form

The metal of choice as far back as 3500BC, bronze delivered more strength and durability than iron and commanded a higher price. Every day, bronze artifacts are unearthed, still in excellent condition, still rich in color, full of history and representing an incredible combination of skill and art.

Growing up, Bill Struve, the inventor of Bronze Clay (trade named BRONZclay™), thought about being a physicist or maybe a psychiatrist, but he wasn't interested in math or medical school. Instead, he earned a doctorate in classical chemistry and a master's in electrical engineering, working 20 years in each field before embarking on a third career: art, in the form of metallurgy.
His desire to produce a new medium for his wife to use to create strong, durable and wearable jewelry inspired Bill to experiment for countless hours before achieving success with BRONZclay™. As Bill developed BRONZclay, one of his goals was to keep its ingredients safe to use. Another was to keep the tools needed for working with the clay simple: nothing fancy, just the basics, a kiln and the artist's imagination. BRONZclay would be a gift to the artist, a new addition to the tool box.

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